David Pearson is an award winning designer and the audience at the Letter Exchange talk on the 18th February had an insight into his success in using type as image. Viewers of his book covers are frequently invited to participate in decoding the concepts in these deceptively simple designs. He uses a framework / template which he designs for each range, so that the books in any series, have a unity when they are together. Within this design restriction, there are some very interesting things … [Read more...]